Are you a marketing junkie? You know the symptoms. You can never get enough marketing advice, marketing books, marketing articles or programs. This is a problem. And one that is easily enabled by my latest marketing read: “Heavyweight Marketing: Knockout Strategies For Building Champion Brands” by Nikolas Allen (@Nikolas_Allen).
I received a review copy from Allen and have been thumbing through it on and off over the last few weeks. All I can say is that it’s a marketing junkie’s dream.