Google AdWords Reveals Mobile Call-Only Campaigns

​Call-­only campaigns​ are a new and easy way for advertisers to reach potential customers by prominently showing their phone number.

from Blogger http://evangelinagius.blogspot.com/2015/02/google-adwords-reveals-mobile-call-only.html

Identify Your Target Audience on Instagram with SharkReach

Businesses interested in boosting their brands on the latest social media channel are taking a hard look at Instagram. The site where users can share both photos and short videos is growing rapidly, with more than 300 million accounts online.

A startup called SharkReach claims it can help small businesses leverage the power of this budding social site with its own Instagram marketing platform.

SharkReach says it has developed a proprietary algorithm to help maximize a business’ influence on the site.

Read Full Story

from Blogger http://evangelinagius.blogspot.com/2015/02/identify-your-target-audience-on.html

Freezing and Fighting for Aid: Syrian Refugees in Lebanon (Trailer)

	Freezing and Fighting for Aid: Syrian Refugees in Lebanon (Trailer) As Syria’s civil war has raged over the past four years, more than a million refugees have fled into neighboring Lebanon. The Bekaa Valley, which serves as the main passageway between Damascus and Beirut, is now home to the largest concentration of Lebanon’s Syrian refugees. Currently in Lebanon there is one Syrian for every four Lebanese citizens — a population growth that has created a strain on the small villages and towns that bear the responsibility of hosting the refugees. Al Marj, a small city of about 15,000 in the southern end of the Bekaa Valley, is home to a refugee camp where approximately 400 families are living. VICE News traveled to the Bekaa Valley to see how the refugee population is faring as winter fully sets in, and found that the freezing temperatures are only one of their problems. Watch “The War Next Door (Full Length)” – http://bit.ly/1we4sbb Read “Is Lebanon’s Hezbollah Sending Fighters to the Iraqi Frontlines?” – http://bit.ly/1LCYA5q Subscribe to VICE News here: http://bit.ly/Subscribe-to-VICE-News Check out VICE News for more: http://vicenews.com Follow VICE News here: Facebook: https://www.facebook.com/vicenews Twitter: https://twitter.com/vicenews Tumblr: http://vicenews.tumblr.com/ Instagram: http://instagram.com/vicenews More videos from the VICE network: https://www.fb.com/vicevideos	From: VICE News Views: 301 36 ratings
	Time: 01:10	More in News & Politics

from Blogger http://evangelinagius.blogspot.com/2015/02/freezing-and-fighting-for-aid-syrian.html

5 Mobile Tips to Keep You at the Top of the Rankings

Many of the search marketers speaking at the recent SES show discussed mobile. Here are five focus areas that came up again and again throughout the conference.

from Blogger http://evangelinagius.blogspot.com/2015/02/5-mobile-tips-to-keep-you-at-top-of.html

Using Personas to Drive Quality Traffic: An Interview With Grant Simmons, Homes.com

In advance of his session at ClickZ Live New York, Grant Simmons of Homes.com shares tips for using personas to drive quality traffic to your website.

from Blogger http://evangelinagius.blogspot.com/2015/02/using-personas-to-drive-quality-traffic.html

After a War, Still Living in Rubble: Fallout in Gaza (Part 1)

	After a War, Still Living in Rubble: Fallout in Gaza (Part 1) During the devastating 50-day war in Israel and Gaza this past summer, around 18,000 homes in Gaza were destroyed or severely damaged, leaving around 120,000 residents homeless. Now, with trouble in neighboring Sinai and infighting between Palestinian factions, reconstruction efforts in the beleaguered Gaza Strip are moving slowly. With the UN warning of a growing humanitarian crisis for the people of Gaza, many fear that another armed conflict is imminent. Six months after the end of fighting, VICE News returns to the region to investigate the progress on reconstruction. In part one, VICE News correspondent Danny Gold returns to Shija’iyya, the neighborhood that bore the brunt of last summer’s fighting, and investigates how the closure of the Rafah crossing and demolition of the underground tunnels to Egypt has impacted Gaza’s fragile economy. Watch “Occupation: Voices from the West Bank” – http://bit.ly/189fFpl Read “Dancing in the Rubble: Breakdancers Offer Hope as Gaza Struggles to Rebuild” – http://bit.ly/1LkPWGP Subscribe to VICE News here: http://bit.ly/Subscribe-to-VICE-News Check out VICE News for more: http://vicenews.com Follow VICE News here: Facebook: https://www.facebook.com/vicenews Twitter: https://twitter.com/vicenews Tumblr: http://vicenews.tumblr.com/ Instagram: http://instagram.com/vicenews More videos from the VICE network: https://www.fb.com/vicevideos	From: VICE News Views: 301 44 ratings
	Time: 15:26	More in News & Politics

from Blogger http://evangelinagius.blogspot.com/2015/02/after-war-still-living-in-rubble.html

3 Myths That Block Mobile Marketing Success

These three mobile marketing myths are holding search marketers back from building high-converting mobile campaigns.

from Blogger http://evangelinagius.blogspot.com/2015/02/3-myths-that-block-mobile-marketing.html

Social and SEO Work Better Together

While Facebook likes and Twitter followers don’t directly affect search rankings, social and SEO work hand-in-hand.

from Blogger http://evangelinagius.blogspot.com/2015/02/social-and-seo-work-better-together.html

Online to Offline: The Next Generation of Search

Mobile phones are increasingly the bridge between search and in-store or over-the-phone purchases, but campaign analysis tools have not closed the loop.

from Blogger http://evangelinagius.blogspot.com/2015/02/online-to-offline-next-generation-of.html

On The Line: Neha Shastry discusses Toxic Coal Ash in the US (Trailer)

	On The Line: Neha Shastry discusses Toxic Coal Ash in the US (Trailer) On Thursday at 12pm EST Neha Shastry will join On the Line to answer your questions about her piece, “Toxic Waste in the US: Coal Ash” – http://bit.ly/1zDaW66 An estimated 113 million tons of coal ash – the toxic byproduct of coal-fired power plants – are produced annually in the US. Coal ash is stored in almost every state with little government oversight and few safeguards in place. When spills occur, nearby communities and ecosystems pay the price. Neha Shastry traveled across the US for VICE News to meet the people and visit the areas most affected by this toxic waste. VICE News and On The Line want to hear from you! Let us know your questions for Neha on Twitter with the hashtag #ontheline, or send us a video message on Skype. To leave a Skype video message, follow the instructions here: http://bit.ly/1Fpn9lC Subscribe to VICE News here: http://bit.ly/Subscribe-to-VICE-News Check out VICE News for more: http://vicenews.com Follow VICE News here: Facebook: https://www.facebook.com/vicenews Twitter: https://twitter.com/vicenews Tumblr: http://vicenews.tumblr.com/ Instagram: http://instagram.com/vicenews More videos from the VICE network: https://www.fb.com/vicevideos	From: VICE News Views: 301 22 ratings
	Time: 00:38	More in News & Politics

from Blogger http://evangelinagius.blogspot.com/2015/02/on-line-neha-shastry-discusses-toxic.html