If your personal brand has a professional website this is just the first step to unlocking all of its potential. In order to be effective there must be a way to capture leads and create opportunities.
So what is one way to communicate with your audience? By implementing a personalized auto response email that is tailored to their needs, and provides a way for your brand to connect on a deeper level with your subscribers.
Capturing names and email addresses is just the first step to converting your personal brand’s leads into customers.
from Blogger http://evangelinagius.blogspot.com/2015/02/how-to-use-autoresponders-for-personal_5.html