Let’s take a look at the differences between keyword strategy then (more than five years ago) and keyword strategy now.
from Blogger http://evangelinagius.blogspot.com/2015/03/keyword-strategy-then-vs-now.html
from Blogger http://evangelinagius.blogspot.com/2015/03/keyword-strategy-then-vs-now.html
from Blogger http://evangelinagius.blogspot.com/2015/02/keyword-strategy-then-vs-now.html